In what form it is better to draw investment to the starting business. M. shekhovtsov. Periodical "Investments.

The forms of investments are varied; therefore to the beginning businessman important being determined, in what form drawing investment, but before selecting, analyze all forms of investments.
On its practice I encountered the cases, when the beginning owners took money under the percentage or they turned themselves into the bank for the credit. As a rule, majority of them awaited disappointment. Banks, do not agree to the assignment of credits for the starting campaigns. And the matter here not so much in the fact that they do not entrust to venture projects, as in the fact that the designation is another in bank credit. It is not called to finance venture projects as such, but it is intended for the important and average companies with the already prevailing credit history, the kept balance position on the market, in a word, if the activity of company can be predicted.

Thus, will be required fulfilling requirements for the cyclic nature of bank credit; requirement for the guarantee of debt. Furthermore, bank oshchushchayet the absence of strategic participation in control, which increases its risks.

The beginning company as no one another frequently experiences the pressure, exerted in the difficult times.

Therefore for it is often unacceptable very need for yearly payments independent of the cyclic recurrence of the flows of cash resources.

For the beginning companies sometimes it is even useful to yr by another to work in the regime, so to speak, inconstancy. In this case it "is ground" to the market, are removed initial errors and it leaves finally to the profitableness. This does not completely mean that in a similar company the nonprofessional management, which all "badly" counted, simply venture business by itself in principle "badly" is checked. Cases occur, when company "sits" 2-3 years in the losses, and then, it begins to bring large return.

There is a form of investments, which makes it possible to solve all these problems - this is shared participation in capital. In this case, the company can not worry about the fast recovery of investments, and it can completely be concentrated on an improvement in the effectiveness of its business, the adjusting of connections on the market, the construction of production process, an increase in the competitory qualities of product, etc. to this it can spend several years. But strategic investor will constantly consult it, search for partners, help with control.

It is understandable, it its will take more lately, when company arises to the feet. However, at the initial stage of the formation of business this is the simplest and effective form of investments.

Credit it is possible to take more lately, when business arises to the feet, and it will be possible to predict it.

When the prospects for increase become entirely they are attractive and obvious, the company of average hand it is possible to leave for the market for securities. It is possible to organize the emission of actions on the exchange, while it is possible to draw obligatsionnyy zaym. At this point of investment into the business, as a rule, largest, only they will require the additional transparency of your business.

Well that zh, and who can purchase portion in your company?
Your friends, the friends of friends, familiar and the familiar of the familiar, xwho have it is many money, which entrust to you this the best version. However, there is one small complexity little and it is difficult to find them. This they can be and it is simple business- angels, people, which at one's own risk search for, where to be put.

The venture investment trusts, which you with great difficulty knew how to convince after writing of a good business- plan and long negotiations. Your proposal probably, as a minimum, is better than several hundred competitors. This difficult, but, in the final analysis, the most effective form of investments.

You can be sold to any important company so that she would then share with you with her experience, distrib'terskimi possibilities, technological experience, yes even by all other resources, which the strong participant on the market possesses. Here you should prove significance and compatability of your business with the business of company- giant. To find, perhaps, technologies, know-how of your business, which over the long term will use the "giant" and will win in the competitive activity.

Portion in your company in principle it will be able to purchase bank; however, in this case it, most likely, it will come out in the role of holding company or bond house, in the essence resembling the mixture of bank and production capital.