How to estimate region? O. soladayeva. "birzha+Finansy", в„–ya9, 2003

The investments both the individual enterprises and the regions as a whole today require. What is necessary that not you would search for the investor, but investors did thirst to place their money in your region?

Is today before the Russian economy posed very arrogant problem - increase OF VLADIMIR PUTIN two times. In this case it cannot be forgotten that the high rate of economic increase into the latter several years was determined in many respects by the postkrizisnymi factors (devaluation of ruble etcetera) and by favorable market behavior (high prices of the oil). Attraction of investments into the real sector of economy today - question of major importance.

It is not time whether to close study control of the process of increasing the investment attractiveness of Russia and concrete regions? Especially as after the example to the successful realization of similar strategy far to walk not necessary, sufficiently to glance at The borskiy region, which for a period of several years occupies one of the first places in Russia on the attraction of foreign investments per capita of population.

It is possible to isolate a whole series of the factors, which determine the investment attractiveness of one or other region. Coarsely it is possible to isolate four groups: econogeographic position, the support of local authorities and resource and economic potential. Moreover, as practice shows, if the great significance the first two groups of factors have for the foreign investors, then domestic count on resource and economic potential.

Concerning econogeographic position, here The borskiy region has great advantages. From one side, the proximity to Nizhniy Novgorod determines the high development of urban transportation: this and the presence of the siding of federal value, which connects the European part of the country with Siberia, by the Urals and by the Far East, and the system of automobile mains, and the proximity of airport, the presence of river port. From other side, in contrast to the large it is municipal, where the problem of overpopulation sharply stands and it is difficult to acquire even the most neglected plot of the earth, The borskiy region can propose free production areas for positioning the new productions.

Its resource potential is the following from the most significant factors, which reflect the investment attractiveness of region. And if we by natural resources The borskiy region brag ourselves not can (with exception of forest and peat), then enlisted potential is evaluated very highly. Foreign investors pay considerable attention to the quality of work force. It is known that many foreign companies prefer to pack capital into the economy of those countries or regions, in which the level of wage is high, there is a highly professional work force, soblyudayutsya the rights of workers - the work occurs stably with these conditions, namely this pleases itself business.

Further, The borskiy region possesses the powerful industrial potential, presented by enterprises in the diverse fields. Moreover this simultaneously and the strong side of region, and its most vulnerable place. As is known, in the transition period many industrial centers proved to be literally on the face of survival. And here important role played the administration of region, which originally made a rate in the attraction of foreign investments. The more favorable the investment legislation and the greater the guarantees they are given to investors, the greater the quantity of investments will be drawn into the region. And in this respect The borskiy region can give odds to many regions of Russia. First, in Nizhniy-Novgorod region for the purpose of the protection of the rights of investors is accepted law "about state support to investment activity by the territory of Nizhniy-Novgorod region". But in the second place, the administration Of the borskeyeo region in its daily activity constantly pays considerable attention to a question of the attraction of investments.

The first step by this method were the negotiations of administration with the concrete potential investors. Through the assignment of guarantees and different privileges from the side of local authorities it was possible to draw the number of foreign investors in the existing enterprises. Then work with the individual investors developed into control of the process of increasing the investment attractiveness, and the separate portions of investments became flow.

Is today in the region the entire system of the support of investors developed, including the assignment of tax privileges and investment tax credits, the establishment of minimum rent with the lease of land sections and privileges with the lease of real estate, the assignment of the guarantees of administration from unfavorable changes in the legislation. Also administration in every way possible contributes to the creation of new productions, doing entire possible for eliminating of administrative barriers and acceleration of the process of registering the new business.

With the favorable combination of a whole series of factors in the case Of the borskeyeo region main role played the fact of the active support of investment process from the side of local authorities. As a result the successes in the region of investment policy invariably serve as the residency card Of the borskeyeo region. A number of investment projects for the sum total of 194,27 million dollars is mastered during the period from 1998 through 2002 in the territory of region in different stage. USA. This and investment into the existing enterprises (Borskiy glass factory, The borskiy silicate plant, The lindovskaya poultry processing facility and others), and the building of new productions (largest projects "Yurop Of fuds. Galina blanka "and" Berikap "- the producer of plastic plugs). This made it possible to increase VLADIMIR PUTIN of region almost 2,5 times in 4 years from 2879 million rub in 1999 to 7002 million rub in 2002- m. presently and increase in productivity of labor. For example, at Borskom glass factory 5,3% of labor force they produce by 54% OF VLADIMIR PUTIN of region, and at the plant "Galina blanka" of less than 0,2% population - 15% OF VLADIMIR PUTIN.

Certainly, by this method not always and not all goes smoothly, and charges often sound in the address of administration, that it creates hot-house conditions for the foreign investors, placing in the unequal conditions the enterprises already existing in the region. However, as differs relation to the child and adult, requirements for the working productions and only arising to the feet business so must be distinguished. Furthermore, an increase in the investment attractiveness is identical to the development of region, since in this case infrastructure is developed, enterings into the budget increase, and it means, expenditures for social sphere.