Business plan of the fast food 
Business the plan of cafe is printed in the reduced version.
The author thanks the technologist of food production To klimontovu Nina grigor'evn for help in the development of this design.
ANNOTATION
Business the plan of cafe is comprised for the purpose of creation in the Rostov-on- Don, productive- commercial network, which proposes to potential user finished for the use food products, semifinished products, and so another, associated production (ice cream, KH/B of article, cooling beverages, etc.). Business a plan of cafe must be achieved into 2 stages. On the temporary space, this can engage from 1 to 2 years even more.
Business the plan of cafe must clearly determine and work these two stages.
In the 1st stage it is assumed: 1. acquisition and the organization of the work of food industry and service.
Basic functions: Production of finished food products with the subsequent realization through the existing network. Production of semifinished products. 2. Possible acquisition of the mobile points of rapid nourishment (in further PBP (not less than 5-10 pcs.)) (in this business- plan not reflected). 3. organization of other points for the field service. This can be PBP made of the easily vozvodimykh constructions (in further LVK), and so PBP inside the establishments in the business part of Rostov. PBP can be both with the landing places inside LVK and LVK, trade in which is produced to the extension.
Basic functions: - the satisfaction of the physiological needs of user in the valuable nourishment. 4. "untwisting" of the trade mark of enterprise.
Stage it is assumed on 2- m: 1. in this stage is assumed an increase IN PBP on the Rostov-on- Don and measures, directed toward the achievement of considerable proportion in this segment of market. 2. Expansion of the assortment of proposed to the use and produced production.
Financing.
At the present moment, there is no possibility, to be determined in the volumes of the means, necessary for the investment. Therefore, we conditionally assume that the project includes following expensive components: 1. acquisition and the equipment of food industry and service. 2. Building (by the different regions) of 10 stationary points. 3. Acquisition of motor transport. 4. The organization of 10 additional points, in the business center of Rostov, in the accomodations, in which is located a large quantity of offices. 5. Expenditures, connected with the advance of produkta/uslugi (including to the advertisement). 6. the working capital. 7. Other expenditures.
Business the plan of cafe must contain more the less clear calculation of the financial aspect of the project.
Preliminary (rough) estimate of the cost of the project: Table в„– 1 N in sequence are the designation of the works: Sum, rub. 1 stage: 1. acquisition of food industry and service 1 200 000 2. Registration TZ 10 000 3. Repair and the reconstruction of food industry and service 300 000 4. Acquisition of necessary technological equipment by 450 by 000 5. Certification of food industry and service and points 45 000 6. Acquisition of motor transport 360 000 7. Installation LVK 1 800 000 8. Permissive documents 45 000 9. Expenditures for the organization of 10 points (indoors) 300 000 10. Expenditures for advertising company 45 000 11. Circulating capital 1 000 000 12. Unplanned expenditures of 85 000 altogether in the 1st stage: 5 640 000 2 stage: Altogether on 2- mu to the stage: ALTOGETHER: 5 640 000 basic economic (integral) indices of the project:
Table в„– 2 index: Rubles US dollar the rate of discounting, % 0.00 % 0.00 % the period of compensability, RVR of 28 mo.. 28 mo.. The clean given income, NPB 1.10 1.10 index of profitableness, PI 8 508 722 283 624 internal standard of profitability, IRR 50,32 % 50,32 % data of investment will allow: 1. to organize the first in to the Rostov-on- Don network of rapid nourishment and to conquer not less than 5 - 7 % this market, which is at present very interesting, promising and unmastered. 2. To obtain the stable, forecasted profit.
Before to develop business the plan of cafe, nevertheless analyze market.
Market for rapid nourishment.
By market for rapid nourishment, we will imply - the satisfaction of the needs of population for the valuable nourishment, when it is located out of the house.
Today, the market for rapid nourishment, from the position of user, can be conditionally systematized according to the following signs:
Immediately I will be specified, that the discussion deals both about the business part of the city and with its other, populous parts, where the predominant part of our assumed potential buyers (clients) compose the employees of commercial and state structures, and so students. 1. Users, who buy conditional product to the extension and consuming them "in motion" or in the office (office). 2. users, who buy conditional product and consuming it in PBP, after the table or to steadfast.
But in what the difference between two groups OF USERS? First of all, it is necessary to note that this classification is very conditional. There is the certain layer, which can be attributed both to the 1st and to 2-1 group. And nevertheless... Difference, in the income level, is more accurate than that their part, which the potential user can, boldly to spend on dinners and possibly to the cup of coffee in the company. The first group consumes food, the type: all possible rolls, sausage in the test, so-called motion- great danes, to shaurmu and the like the second group consumes the more expensive production, proposed by the today this segment of market. These are bik- poppies, all possible kotletki from the meat, the pullet and to that similar, more expensive products.
Thus, what standard collection from food products does propose the market for rapid nourishment to the Rostov-on- Don to potential, mean statistical user?
Mean statistical assortment, proposed today to user, at the Rostov-on- Don. To table в„– 3 in sequence are the designation of the product: Price, rub. 1. Kh/b of article 1,8-3 2. Kh/b of article with filler 3,5-6 3. Patties, belyashi, khachapuri 4-8 4. Shaurma 6-8 5. Motion- great dane 5-6 6. Cutlet in test 5 7. Bik- poppy 16 8. Cutlets hen 15-23 9. Cutlets (meat) 16-30 10 potatoes of "fri" (100 deg.) 5-7 11. Lettuces (100 deg.) 10-20 12. Coffee 6-20 13. Tea 2,5-4 14. Gamburger 23 15. Hens of gril' 60-70 rubles/kg. From the given table в„– 3 it is evident that the first group of users, prefers exclusively motion- great danes and to shaurmu, but other, not away and by kotletkami to be amused. On the basis of this, we see that... the potential clients of the first and second group can be conditionally divided in terms of the sums, which they can spend on dinners. For the first group, this sum kolebletsya from 4-8 rubles, to 10-12 rub. For the second group, this sum kolebletsya from 12-16 rubles, to 30-40 rub.
4, it must note that these two groups of our potential clients, assume food in the different places. And our primary task, to make assortment and price policy of the same, that these 2 groups to combine "hearth by one roof". Telling in language "market", are clear to designate the price niches (corridors) those satisfying both the the 1st and 2- yu the group of potential users from one side, and from other side to descend on the prices lower than competitors of those being present on this market. On the basis of that state aboved, it is possible to designate the following question. But who it, our potential, assumed mean statistical client, that he does want also what it it does require?
Analysis of the needs of user.
The analysis of the needs of user revealed several factors, which are decisive with the accomplishment of the purchase of food products in the dinner interruption       (business the plan of cafe it must these moments consider). 1. location of commercial point. 2. Exterior view, freshness and the gustatory (organoleptic) indices of the proposed production. 3. Cost of the proposed production. 4. Efficiency of serving, service. 5. Reputation of firm -prodavqa/proizvoditel4.
Of than higher written, it can be assumed that our client - this of men possessing, the following signs: 1. it learns or works. In the dinner interruption it is located in the lively part g. to the Rostov-on- Don. 2. Place raboty/ucheby or (route of motion) our client interesect the location of one of our points of rapid nourishment. 3. Our client has the capability to expend on the dinners from 120 rub./mes. and more. From this, it turns out that on the income level, our client has both the low income (to 1000-1500 rub) and higher (from 2000 to 5000 rub and above). 4. our client does not love anti-sanitation and caddishness, it does not love to stand in the turn, until to it by dirty nozhichkom is prepared to shaurmu. He imposes the increased requirements on service and comfort. 5. Most important. Our client is hungry and he wants to obtain the maximum of pleasure on the acceptable for it (in his understanding) price. He must to himself clearly know that for that sum, which it decided to spend on dinner precisely in our PBP, it nowhere so they will service well nor will feed. This most important!
Market capacity for the rapid nourishment:
Today according to my estimations, the potential market capacity for rapid nourishment on the Rostov-on- Don tentatively it is possible to calculate as follows:
Population g. to the Rostov-on- Don on 1.01.2000 g. comprised not less than 1 000 000 man. After excluding pensioners and children, it can be assumed that not less than 35 % can be our potential clients. However, takeing into account the fact that the locations of works, the income level and other factors, which influence the consumption of food in the dinner time, substantially roznyatsya, it can be assumed that our potential clients they can become not more than 8 - 10 % Rostovites (or 80 000 - 100 000 men).
With = N*.A, where N - quantity of potential clients, A - weighted mean expenditures for 1 chel/den'. S - market capacity, rub./den'.
From (min) = 80 000 * 12 = 960 000 rub./den' From (Max) = 100 000 * 12 = 1 200 000 rub./den'

Assumed market capacity on the rapid nourishment in the Rostov-on- Don table № 4 market capacity. Rub./den'. of $/день. of rub./mes. (26 d.) $/мес. (26 d.) Market capacity, min. 960 000 34 300 24 960 000 891 400 market capacity, max. 1 200 000 42 850 31 200 000 1 114 000

P L A N M A R to E T I N G A
According to the normative documentation, assumed PBP, according to GOST, they are classified as: Restaurants, bars, cafe, dining rooms, snack. ALL-UNION STATE STAN. R 50762-95. In our, specific case, PBP, they fall under the type of the enterprise: "cafe" and "snack".
Arrangement PBP in the territory g. to the Rostov-on- Don.
Arrangement is produced, accordingly the places, isolated with administration. Mobile PBP, it would be rather well place, near the acting higher educational institutions and on the markets for city.
As has been mentioned above, one or by other PBP or another has its advantages and deficiencies. In the table в„– 5, is given the brief enumeration of advantages and deficiencies in one or other PBP or another.
Advantages and deficiencies in assumed PBP. Table в„– 5 designation PBP of advantage and the deficiencies: Mobile PBP. Advantages: Possibility to change location, mobility (markets, fairs, holidays, etc.). Note: During the holidays the revolution from one mobile PBP grows 10-15. Are sold already finished, equipped by the necessary technological equipment, (certified) PBP. There is no need for protection. Deficiencies: Expenditures, connected with the transport from the base and to the base. Absence of landing places. It is not possible to realize ice cream and semifinished products. Impossibility (or difficulty) of the realization of a number of positions (small assortment), connected with the absence of landing places. Coffee, for example. PBP with the landing places. Advantages: Possibility of the realization of the larger assortment of products. Higher service maintenance. Presence of landing places and the corresponding service. Possibility to additionally realize ice cream and semifinished products. Deficiencies: Possibly, large general expenses. Possibly, lower "capacity". More significant capital investments. Protection in the night time is required. PBP (trade of navynos) of the advantage: Lower capital investments in comparison with "PBP with the landing places". Is higher "capacity". Smaller general expenses in comparison with "PBP with the landing places". Possibility to additionally realize ice cream and semifinished products. Deficiencies: Absence of landing places. Impossibility (or difficulty) of the realization of a number of positions, connected with the absence of landing places (coffee). Is required protection in the night time (?). PBP inside the establishments of the advantage: Insignificant capital investments in comparison with "PBP with the landing places". There is no need for protection. Deficiencies: Limited circle of users. It is not possible to realize ice cream and semifinished products (?). making a decision about the organization of one or other version or another, it starts individually on the basis of the special features, the possibilities and other factors, which influence the assumed profit.
R Y N o K. makroekonomicheskaya situation in Russia, at today's moment allows in the intermediate-term stage (2-3 years), to forecast an insignificant increase in the incomes of population; therefore potential increase/drop the consumptions of food products, in the dinner interruption, are evaluated according to the pessimistic and optimistic forecast.
Potential rost/padeniye of market. A potential increase in the market according to my forecasts can comprise: (pessimistic forecast) table в„– 6 N in sequence are the forecast of an increase in the regional market, in % to 2000. Yr of project. 2001 2002 2003 2004 2005 consumption of food products in the dinner time + 2 + 4 + 6 + 8 + 10 potential increase in the market according to my forecasts can comprise: (optimistic forecast) table в„– 7 N in sequence are the forecast of an increase in the regional market, in % to 2000. Yr of project. 2001 2002 2003 2004 2005 consumption of food products in the dinner time + 6 + 8 + 10 + 12 + 14
Assumptions about the possible plan with respect to the sale of production.
Table в„– of 8 un. ism. PBP from LVK PBP in the accomodations altogether: Cost is expenditure for 1 point. Expenditure for 10 points. Altogether, for 1 mo.. (30 days). Expenditure for 1 point. Expenditure for 10 points. Altogether, for 1 mo. (21 r.d.). Hens - gril' kg. 60 15 150 4500 5 50 1050 5550 shashlik kg. 130 15 150 4500 5 50 1050 5550 coffee natural 1 h. 10 15 150 4500 20 200 4200 8700 coffee dissoluble 2 h. 6 15 150 4500 20 200 4200 8700 teas 3 h. 2,5 15 150 4500 10 100 2100 6600 teas special 4 h. 8 5 50 1500 10 100 2100 3600 waters mineral 1,5 l. 7 5 50 1500 5 50 1050 2550 juices 1 l. 22 2 20 600 2 20 420 1020 KhB/produkty pcs. 4,5 30 300 9000 20 200 4200 13200 Morozhennoye pcs. 6,5 semifinished products (in such cases of zamar.) pcs. 23 20 200 6000 0 0 0 6000 Motion- great danes pcs. 6 30 300 9000 0 0 0 9000 potatoes FRI of 1 ports. 5 10 100 3000 5 50 1050 4050 pancakes with meat and rice of 1 ports. 5 7 70 2100 7 70 1470 3570 pancakes with rice and egg of 1 ports. 4 7 70 2100 7 70 1470 3570 pancakes with the cottage cheese of 1 ports. 3 7 70 2100 7 70 1470 3570 cutlets Of "kubanochka" pcs. 9 8 80 2400 6 60 1260 3660 lettuces cabbage 1 ports. 2 8 80 2400 6 60 1260 3660 lettuces crab 1 ports. 6 5 50 1500 5 50 1050 2550 lettuces beet 1 ports. 3 5 50 1500 3 30 630 2130 vinaigrettes of 1 ports. 4 4 40 1200 4 40 840 to 2040 Oliv'e of 1 ports. 6 4 40 1200 5 50 1050 2250 segmentations of the market:
Strategy of the satisfaction of the needs of population for finished food products, is reduced to the guarantee of groups of potential clients with valuable products depending on their income level.
Segmentation of market on profitableness level of the population:
Table в„– 9 collection of products 1 collection of products 2 collection of products 3 population with the high income level. *** population with the average income level. *** population with the low income level. *** on the basis of this, and occurs planning assortment.
Cost of production and services.
Table в„– of 10 Produkt/Variant Of tsena(rub.) Hens - gril' 60,00 shashlik of 130,00 coffee natural 10,00 coffee the dissoluble 6,00 tea 2,50 teas are special 8,00 waters mineral 7,00 juices of 22,00 KhB/produkty 4,50 Morozhennoye 6,50 semifinished products (in such cases frozen) 23,00 Motion- great danes 6,00 potatoes FRI 5,00 pancakes with the meat and the rice 5,00 pancakes with the rice and the egg 4,00 pancakes with the cottage cheese of 3,00 cutlets Of "kubanochka" 9,00 lettuces cabbage 2,00 lettuce crab 6,00 lettuce beet 3,00 vinaigrette to 4,00 Oliv'e 6,00 strategies of price formation.
Strategy of price formation, from one side will be added on the basis of the procurement prices of acquired food products, and with another, on the basis of the prices of the analogous or similar production of competitors.
Competition.
Strong and weak sides of competitors. Table в„– 11 strong sides: 1. work experience in this segment of market. 2. In essence, acceptable location. 3. Prevailing circle of the basic users of the production produced.
Table в„– 12 weak sides: 1. low assortment. 2. Low quality of the proposed product. 3. Absence of network PBP. 4. Absence of advertising support. 5. Low level of maintenance. Advertisement.
For the advance of production for the market it is intended to develop sufficiently prolonged advertising campaign, to manufacture advertising strategy and to consecutively adhere to it for the duration entire of the development period of production and retail outlet network.
Basic, purpose pursued with conducting of the advertising company: 1. advertisement of the production produced. 2. Advertisement of the quality of the production produced. 3. Image advertisement (creation of the positive means of enterprise and untwisting TZ).
It is intended to use the following forms of advertisement: 1. advertisement on regional TV. 2. Advertisement to local press. 3. Regional radio-advertisement.
Enumeration of the advertised goods and services:
Table в„– 13 form of reklamy./Perechen' of goods of those being needing advertisement the advertisement of PBP themselves the advertisement of the quality of the production produced image advertisement advertisement on the local TV + + + advertisement in the local press + regional radio-advertisement + budget to the advertising company is intended to determine from the sum, stipulated in the financial report, necessary for the valuable functioning of the sale of the production produced. In the process of work the corrections on the budget on conducting of advertising company are possible. The graph of advertising company is developed to the block. Estimate to conducting of advertising company is asserted by the Director-General of enterprise.
Assumed calendar plan and first costs for development and preparation of conducting advertising company.
Table в„– 14 Assumed Measures: Periods relative to the beginning of the realization of project. Tentative cost, rub. 1. Development of advertising company - 5 000 2. Expenditures for conducting of initial advertising company - 20 000 3. Measures of pablik of rileyshinz - 20 000 altogether: 45 000 note: Given preliminary expenditures are reflected in the "financial report".
Tentative estimate to conducting of the advertising company
Assumed cmeta (reflected in the Business- plan): Table в„– 15 assumed estimate of advertising company reflected in the Business- plan (rub./mes.) Advertisement on TV advertisement in the Rostov newspapers of radios the advertisement in all expenditures (rub./mes.) Cost 1 of advertisement (1st arrangement) periodicity per month altogether: Altogether: 15 000 tentative (assumed) expenditures for conducting of advertising company for years.
Table в„– 16 assumed expenditures for conducting of advertising company, rub yr of god./proyekta. 2001 2002 2003 2004 2005 expenditures 141 000 180 000 180 000 180 000 180 000
Note: All tentative expenditures for preparation and conducting of the assumed advertising company must enter into   the business the plan of cafe in the form of "financial report".
Decisive factors of the success
To the decisive factors of success can be attributed the following factors: 1. assumed plan of the development of this business, is more competitive, with respect to the competitors, that work in this segment of market. 2. Presence of the financial guarantee of a project.
Strategic priorities: 1. increase in the quantity of commercial points. 2. Original "detachment" from the competitors and, subsequently its retention.
F I N A N s o in Y of 1 P L A N
With the development of present Business- plan the financial report (see in the application) is prepared. All financial and economic indices of project are calculated employing the procedure, accepted in the world practice, with the use of a program "Project Expert 5".
Duration of the plan: The developed Business- plan provides for planning financial-economic activity with period to 5 years (60 months). Note: All deductions, connected with the amortization of equipment, in the given financial reports are planned to 10 years.
Frequency of the period being planned: for first 2- X of the years of project - on the months from 3 through 5 yr - on the blocks
Report about the profits and the losses: See in the applications "financial report".
Report about the motion of the cash resources: See in the applications "financial report".
Balance: See into the appendices "financial report".

Consolidated report on the production produced.
Cost of production and services.
Table в„– of 17 Produkt/Variant Of tsena(rub.) Hens - gril' 60,00 shashlik of 130,00 coffee natural 10,00 coffee the dissoluble 6,00 tea 2,50 teas are special 8,00 waters mineral 7,00 juices of 22,00 KhB/produkty 4,50 Morozhennoye 6,50 semifinished products (in such cases lethal aquatic epidemic.) 23,00 Motion- great danes 6,00 potatoes FRI 5,00 pancakes with the meat and the rice 5,00 pancakes with the rice and the egg 4,00 pancakes with the cottage cheese of 3,00 cutlets Of "kubanochka" 9,00 lettuces is cabbage is 2,00 lettuces crab 6,00 lettuce beet 3,00 vinaigrette to 4,00 Oliv'e 6,00 CONSOLIDATED REPORT ON THE STRAIGHT EXPENSES
Table в„– 18 designation un. chg (rub.) Hens - gril' kg. 35,00 shashlik kg. 75,00 coffee natural 1 p. 5,00 of coffee the dissolved by 1 p. 3,00 tea 1 p. 2,00 tea special 1 p. 4,00 water mineral 1,5 l 5,00 juices 1 l. 22,00 KhB/produkty pcs. 3,60 Morozhennoye pcs. 5,20 semifinished products (in such cases lethal aquatic epidemic.) pcs. 18,00 Motion- great danes pcs. 4,00 potatoes FRI pcs. 2,00 pancakes with the meat and the rice pcs. 2,51 pancakes with the rice and the egg pcs. 1,84 pancakes with the cottage cheese pcs. 1,87 cutlets Of "kubanochka" pcs. 5,86 lettuce cabbage pcs. 0,93 lettuces crab pcs. 3,00 lettuces beet pcs. 1,68 vinaigrette pcs. to 2,51 Oliv'e pcs. 3,90 ASSUMPTIONS About THE GENERAL (CONSTANT) EXPENDITURES.
General (constant) expenses. Table в„– 19 Name Of summa(rub.) Payments control of Blanqui 500,00 monthly, entire period of government paper 500,00 monthly, entire period of government telephone 3 000,00 monthly, entire project is production expenditures for motor transport 60 000,00 monthly, entire period of government the lease of the earth (10 square meters of khy0) 30 000,00 monthly, entire project Of khoz. expenditures of 10 000,00 monthly, entire period of government electric power (10l.) 20 000,00 monthly, entire period of government unplanned expenditures of 10 000,00 monthly, entire period of government expenditures for permissive documents 5 000,00 monthly, entire period of government the lease of accomodations 30 000,00 monthly, entire period of government Inkasatsiya 10 000,00 monthly, entire period of government marketing is advertisement 15 000,00 monthly, entire period of the government

Plan with respect to the personnel
Table в„– 20 Post Is The quantity Of zarpl.(rub.) Payments administration is executive director 1 10 000,00 monthly, entire project main bookkeeper 1 5 000,00 monthly, entire project Bookkeeper- cashier 1 3 000,00 monthly, entire project of logistics 1 4 000,00 monthly, entire period of government secretary 1 2 500,00 monthly, entire project production Chief- cook 1 6 000,00 monthly, entire project of cook 3 3 500,00 monthly, entire project the assistant to cook 2 2 500,00 monthly, entire project storekeeper 1 1 200,00 monthly, entire project cleaner 2 800,00 monthly, entire project watchman 3 1 000,00 monthly, entire project loader 2 2 000,00 monthly, entire project salesman 20 2 000,00 monthly, entire period of government driver 2 3 000,00 monthly, entire period of government The assistant to driver 2 2 500,00 monthly, entire project is technologist PP 1 5 000,00 monthly, entire project working PB 5 3 000,00 monthly, entire project salesmen (pom.) 10 1 300,00 monthly, entire period of government marketing head of the division of supply 1 4 000,00 monthly, entire period of government driver 1 3 000,00 monthly, entire period of the government Of zakupshchik of meat 2 3 000,00 monthly, entire period of the government Of zakupshchik of products 2 2 500,00 monthly, entire project in all: 65 men. 157 800,00 rub.

Special commentaries to the financial plan. In the present by arch the financial report (see application) are used the following assumptions and the assumptions: Exchange value of US dollar = 30 rub. The rates of taxes - are outstanding, from the current legislation.

But N A L I Z R I s k o v
F A to T about R Y R I s to A, with the assignment of the necessary investments.
This table gives the most possible factors of the risk:
Table в„– of 21 F A to T about R Y R I s to A risk level:
HIGH to the most essential factors can be attributed the following: Absence of the section of the earth, for the arrangement PBP. * the low level of administration and organization of works. * the increasing competition in this segment of market. * the instability of demand. * the poor planning of sale. * unforeseen changes in the situation on the market. * possibly, high price. * the possible losses of finished product (on period of storage) because of the unstable demand and the poor planning. * unsuccessful arrangement PBP from the point of view of the realization of production *

F I N A N s o in Y E R I s to I
(ANALYSIS OF SENSITIVITY And FREEDOM OF LOSS OF PROJECT).
The purpose of the analysis of the sensitivity of project is the determination of the degree of the influence of critical factors on the financial results of project. In this project as the key index one of the integral measures of effectiveness is selected (payback period project, the internal standard of profitability, the index of profitableness or the clean given income). In the process of the analysis of sensitivity change critical factors, namely:
the volume of the sale of production; the price of production; production costs; the wage of personnel;
Table в„– 22 critical values are straight expenses constant expenses wage to personnel the volume of sale the price of production an increase..... (%) decrease by.....(%) Clean given income (NPV) 17 85 93 26 11 probability of the offensive of the critical factors: Table в„– 23 critical factors. Probability of offensive. An increase in the straight expenses average is an increase in constant expenses average an increase IN ZP to personnel low the decrease of price of the production low the decrease of the volume of sale high the conclusions:
The carried out calculations of the analysis of sensitivity and freedom of loss of project showed the following: 1. greatest influence on the sensitivity of project they can show such factors as the "price of the sale of production" and increase in the "straight expenses". 2. the most vulnerable factor is the "price of the sale of production". The critical value of project, corresponds to the decrease of the price of the sale of production of 11 %. 3. Critical value according to the index of the "volume of sale" corresponds to the decrease of the "volume of sale" to 26 %. 4. Critical value on the "straight expenses" corresponds to an increase in the expenses to 11 %. on "constant expenses" - more than 100 %. 5. It is evident from the given calculations that such critical factors, as "constant expenses", with their increase do not exert a substantial influence on the calculated integral indices of project. In connection with this it is possible to establish that this project is sufficiently resistant to a change in the critical factors.
GENERAL CONCLUSIONS
1. calculations, produced in the present Business- plan the "network of the points of rapid nourishment", show the following integral indices:
Table в„– 24 index rubles US dollar the rate of discounting 0.00 % 0.00 % the period of compensability 28 mo.. 28 mo.. Clean given income 1.10 1.10 index of profitableness 8 508 722 283 624 internal standard of profitability 50,32 % 50,32 % 2. The effectiveness of the capital investments in the realization of the represented Business- plan is sufficiently high.
3. realizing this business the plan of cafe, you will be able to create productive- commercial network with the stable, forecasted income.
4. carried out analysis of sensitivity and freedom of loss of project showed its sufficiently high stability to a change in the critical factors.

Is here given only exemplary business the plan of cafe. In order to compose business the plan of cafe taking into account the special features of your business, be turned to the specialists.